Click Theory ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website click-theory.com or use our digital marketing services.
1. Information We Collect
We may collect the following types of information:
- Personal information you provide: name, email address, phone number, company name, and any details you submit through our contact form or when requesting our services.
- Automatically collected information: IP address, browser type, device information, pages visited, time spent on pages, and referring URLs, collected through cookies and analytics tools.
- Communication data: records of correspondence when you contact us by email, phone, or through our website.
2. How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and provide the services you request.
- Send you proposals, quotes, and information about our services.
- Improve our website, services, and user experience.
- Analyse website usage and marketing campaign performance.
- Comply with legal obligations and enforce our terms.
3. Legal Basis for Processing
Where UK GDPR applies, we process your personal data on the following legal bases: your consent, the performance of a contract with you, our legitimate business interests (such as improving our services and marketing), and compliance with legal obligations.
4. Cookies & Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience, analyse site traffic, and understand where our visitors come from. Cookies are small text files stored on your device. We may use:
- Essential cookies: required for the website to function properly.
- Analytics cookies: help us understand how visitors interact with our website (e.g. Google Analytics).
- Marketing cookies: used to deliver relevant advertising and measure campaign effectiveness.
You can control or delete cookies through your browser settings. Disabling cookies may affect the functionality of some parts of our website.
5. Sharing Your Information
We do not sell your personal information. We may share your data with trusted third parties only in the following circumstances:
- Service providers who assist us in operating our website and delivering our services (e.g. hosting, analytics, email platforms), under appropriate confidentiality obligations.
- Legal authorities where required by law, regulation, or legal process.
- A successor entity in the event of a business merger, acquisition, or sale of assets.
6. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. When data is no longer needed, we securely delete or anonymise it.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
8. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate or incomplete data.
- Request deletion of your personal data.
- Object to or restrict certain processing activities.
- Request data portability.
- Withdraw consent at any time where processing is based on consent.
To exercise any of these rights, please contact us using the details below. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe your data has been mishandled.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any external sites you visit.
10. Children's Privacy
Our services are not directed at individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
- Email: info@click-theory.com
- Address: 8 Meadow Road, Watford, England, WD25 OHY